Heartburn medicines
The “Heartburn medicines” subcategory includes 6 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Heartburn medicines – shopping list additions
10 568in Sep '25–Aug '26
↑ 36% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
6/9
of 9 subcategoriesOrganic additions
91.2%
Ads 0% | Leaflets 8.7%1. “Heartburn medicines” purchase trends against the category
TrendAll subcategories – monthly additions
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Month | Heartburn medicines | Cold and runny nose medicines | Painkillers and anti-inflammatory drugs | Digestive medicines | Medicines for herpes and skin problems | Allergy medicines | Antispasmodics | Potency and libido medicines |
|---|---|---|---|---|---|---|---|---|
| Sep '25 | 562 | 9427 | 8178 | 2889 | 1134 | 629 | 523 | 27 |
| Oct '25 | 539 | 8637 | 7471 | 2821 | 1026 | 463 | 500 | 35 |
| Nov '25 | 1206 | 7822 | 6794 | 2751 | 1030 | 456 | 481 | 27 |
| Dec '25 | 1428 | 9400 | 8557 | 7131 | 1233 | 582 | 624 | 37 |
| Jan '26 | 689 | 9897 | 9767 | 4205 | 1546 | 557 | 717 | 26 |
| Feb '26 | 556 | 8749 | 8548 | 3350 | 1205 | 454 | 599 | 32 |
| Mar '26 | 592 | 9379 | 6974 | 3445 | 1029 | 1123 | 504 | 25 |
| Apr '26 | 537 | 9380 | 7585 | 3344 | 1008 | 1180 | 532 | 29 |
| May '26 | 465 | 7481 | 6899 | 2954 | 1156 | 1214 | 486 | 33 |
| Jun '26 | 946 | 13179 | 12765 | 4999 | 2501 | 2263 | 922 | 45 |
| Jul '26 | 1518 | 19693 | 20320 | 8489 | 4065 | 2829 | 1555 | 98 |
| Aug '26 | 1530 | 18593 | 19342 | 8243 | 3576 | 2361 | 1470 | 118 |
Heartburn medicines – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Heartburn medicines – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 89 |
| Feb | 71 |
| Mar | 72 |
| Apr | 73 |
| May | 66 |
| Jun | 98 |
| Jul | 139 |
| Aug | 140 |
| Sep | 72 |
| Oct | 72 |
| Nov | 143 |
| Dec | 165 |
Heartburn medicines grew over the 12-month window, but its pace cannot be ranked against other subcategories: the subcategory recorded 10,568 additions over 12 months at 36.0% year over year. A comparison with other subcategories is not possible because the supplied relative-growth verdict and ranking are unavailable.
2. How do Poles plan to buy in the “Heartburn medicines” subcategory?
SourcesHeartburn medicines – source mix
| Sources | Value |
|---|---|
| From leaflets | 924 |
| From ads | 1 |
| Organic | 9643 |
Source mix comparison – all subcategories
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Heartburn medicines | 8.74 | 0.01 | 91.25 |
| Cold and runny nose medicines | 0.32 | 0.31 | 99.37 |
| Painkillers and anti-inflammatory drugs | 0.37 | 0.01 | 99.62 |
| Digestive medicines | 2.12 | 6.27 | 91.61 |
| Medicines for herpes and skin problems | 0.01 | 0 | 99.99 |
| Allergy medicines | 2.06 | 0.06 | 97.88 |
| Antispasmodics | 1.56 | 0 | 98.44 |
| Potency and libido medicines | 0 | 0 | 100 |
Heartburn medicines – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 0 | 0 | 562 |
| Oct '25 | 33 | 0 | 506 |
| Nov '25 | 538 | 0 | 668 |
| Dec '25 | 322 | 1 | 1105 |
| Jan '26 | 0 | 0 | 689 |
| Feb '26 | 0 | 0 | 556 |
| Mar '26 | 28 | 0 | 564 |
| Apr '26 | 0 | 0 | 537 |
| May '26 | 0 | 0 | 465 |
| Jun '26 | 2 | 0 | 944 |
| Jul '26 | 0 | 0 | 1518 |
| Aug '26 | 1 | 0 | 1529 |
Brands from the “Heartburn medicines” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Rennie | 33 | 0 | 1938 |
| Ranigast | 0 | 0 | 1501 |
| Gaviscon | 0 | 0 | 764 |
| Alugastrin | 0 | 0 | 710 |
| Manti | 20 | 0 | 651 |
| Talcid | 0 | 0 | 2 |
Organic is the dominant source, but its share is lower than in every other subcategory: over the 12-month window, organic additions accounted for 91.3%, leaflet-driven additions for 8.7%, and ad-driven additions for 0.0%, including 1 addition from ads. The organic share was below the 91.6% recorded by the nearest comparison, the subcategory Digestive medicines, and below all eight other subcategories; the leaflet share therefore exceeds that of every other subcategory.
