Digestive medicines
The “Digestive medicines” subcategory includes 19 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Digestive medicines – shopping list additions
54 621in Sep '25–Aug '26
↑ 36.9% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
3/9
of 9 subcategoriesOrganic additions
91.6%
Ads 6.3% | Leaflets 2.1%1. “Digestive medicines” purchase trends against the category
TrendAll subcategories – monthly additions
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Month | Digestive medicines | Cold and runny nose medicines | Painkillers and anti-inflammatory drugs | Medicines for herpes and skin problems | Allergy medicines | Heartburn medicines | Antispasmodics | Potency and libido medicines |
|---|---|---|---|---|---|---|---|---|
| Sep '25 | 2889 | 9427 | 8178 | 1134 | 629 | 562 | 523 | 27 |
| Oct '25 | 2821 | 8637 | 7471 | 1026 | 463 | 539 | 500 | 35 |
| Nov '25 | 2751 | 7822 | 6794 | 1030 | 456 | 1206 | 481 | 27 |
| Dec '25 | 7131 | 9400 | 8557 | 1233 | 582 | 1428 | 624 | 37 |
| Jan '26 | 4205 | 9897 | 9767 | 1546 | 557 | 689 | 717 | 26 |
| Feb '26 | 3350 | 8749 | 8548 | 1205 | 454 | 556 | 599 | 32 |
| Mar '26 | 3445 | 9379 | 6974 | 1029 | 1123 | 592 | 504 | 25 |
| Apr '26 | 3344 | 9380 | 7585 | 1008 | 1180 | 537 | 532 | 29 |
| May '26 | 2954 | 7481 | 6899 | 1156 | 1214 | 465 | 486 | 33 |
| Jun '26 | 4999 | 13179 | 12765 | 2501 | 2263 | 946 | 922 | 45 |
| Jul '26 | 8489 | 19693 | 20320 | 4065 | 2829 | 1518 | 1555 | 98 |
| Aug '26 | 8243 | 18593 | 19342 | 3576 | 2361 | 1530 | 1470 | 118 |
Digestive medicines – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Digestive medicines – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 98 |
| Feb | 79 |
| Mar | 80 |
| Apr | 98 |
| May | 76 |
| Jun | 111 |
| Jul | 151 |
| Aug | 146 |
| Sep | 73 |
| Oct | 71 |
| Nov | 72 |
| Dec | 145 |
Digestive medicines grew year over year, but its pace cannot be compared with other subcategories: the subcategory recorded 54,621 additions over the 12-month window ending August 2026. It posted 36.9% growth year over year; no precomputed comparison with the other subcategories is available.
2. How do Poles plan to buy in the “Digestive medicines” subcategory?
SourcesDigestive medicines – source mix
| Sources | Value |
|---|---|
| From leaflets | 1159 |
| From ads | 3426 |
| Organic | 50036 |
Source mix comparison – all subcategories
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Digestive medicines | 2.12 | 6.27 | 91.61 |
| Cold and runny nose medicines | 0.32 | 0.31 | 99.37 |
| Painkillers and anti-inflammatory drugs | 0.37 | 0.01 | 99.62 |
| Medicines for herpes and skin problems | 0.01 | 0 | 99.99 |
| Allergy medicines | 2.06 | 0.06 | 97.88 |
| Heartburn medicines | 8.74 | 0.01 | 91.25 |
| Antispasmodics | 1.56 | 0 | 98.44 |
| Potency and libido medicines | 0 | 0 | 100 |
Digestive medicines – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 17 | 0 | 2872 |
| Oct '25 | 15 | 0 | 2806 |
| Nov '25 | 34 | 1 | 2716 |
| Dec '25 | 129 | 3388 | 3614 |
| Jan '26 | 212 | 5 | 3988 |
| Feb '26 | 100 | 0 | 3250 |
| Mar '26 | 227 | 0 | 3218 |
| Apr '26 | 121 | 13 | 3210 |
| May '26 | 134 | 0 | 2820 |
| Jun '26 | 80 | 1 | 4918 |
| Jul '26 | 25 | 8 | 8456 |
| Aug '26 | 65 | 10 | 8168 |
Brands from the “Digestive medicines” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Espumisan | 1 | 14 | 8904 |
| Verdin | 670 | 0 | 7485 |
| Ulgix | 0 | 4027 | 1053 |
| Essentiale | 1 | 0 | 1627 |
| Raphacholin C | 0 | 0 | 1418 |
| Laremid | 0 | 0 | 1301 |
| Debutir | 0 | 0 | 1240 |
| Sylimarol | 0 | 0 | 1065 |
| Iberogast | 0 | 0 | 808 |
| Dulcobis | 0 | 0 | 805 |
Organic additions dominate, while ads have the highest share among all subcategories: over the 12-month window ending August 2026, organic additions accounted for 91.6%, ads for 6.3%, and leaflet-driven additions for 2.1%. The organic share is lower than in seven of the eight other subcategories; it is 97.9% in the subcategory Allergy medicines and 91.3% in the subcategory Heartburn medicines. The ad share is higher than in all eight other subcategories.
