Fertility drugs
The “Fertility drugs” subcategory includes 7 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Fertility drugs – shopping list additions
77in Sep '25–Aug '26
↑ 63.8% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
9/9
of 9 subcategoriesOrganic additions
100%
Ads 0% | Leaflets 0%1. “Fertility drugs” purchase trends against the category
TrendAll subcategories – monthly additions
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Month | Fertility drugs | Cold and runny nose medicines | Painkillers and anti-inflammatory drugs | Digestive medicines | Medicines for herpes and skin problems | Allergy medicines | Heartburn medicines | Antispasmodics |
|---|---|---|---|---|---|---|---|---|
| Sep '25 | 8 | 9427 | 8178 | 2889 | 1134 | 629 | 562 | 523 |
| Oct '25 | 8 | 8637 | 7471 | 2821 | 1026 | 463 | 539 | 500 |
| Nov '25 | 2 | 7822 | 6794 | 2751 | 1030 | 456 | 1206 | 481 |
| Dec '25 | 1 | 9400 | 8557 | 7131 | 1233 | 582 | 1428 | 624 |
| Jan '26 | 2 | 9897 | 9767 | 4205 | 1546 | 557 | 689 | 717 |
| Feb '26 | 5 | 8749 | 8548 | 3350 | 1205 | 454 | 556 | 599 |
| Mar '26 | 9 | 9379 | 6974 | 3445 | 1029 | 1123 | 592 | 504 |
| Apr '26 | 7 | 9380 | 7585 | 3344 | 1008 | 1180 | 537 | 532 |
| May '26 | 1 | 7481 | 6899 | 2954 | 1156 | 1214 | 465 | 486 |
| Jun '26 | 6 | 13179 | 12765 | 4999 | 2501 | 2263 | 946 | 922 |
| Jul '26 | 12 | 19693 | 20320 | 8489 | 4065 | 2829 | 1518 | 1555 |
| Aug '26 | 16 | 18593 | 19342 | 8243 | 3576 | 2361 | 1530 | 1470 |
Fertility drugs – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Fertility drugs – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 87 |
| Feb | 97 |
| Mar | 126 |
| Apr | 87 |
| May | 39 |
| Jun | 106 |
| Jul | 174 |
| Aug | 213 |
| Sep | 97 |
| Oct | 97 |
| Nov | 58 |
| Dec | 19 |
Fertility drugs grew year over year, but the pace cannot be positioned against the other subcategories: over the 12-month window, the subcategory recorded 77 additions with 63.8% year-over-year growth. A comparison of its pace with the other subcategories is not available.
2. How do Poles plan to buy in the “Fertility drugs” subcategory?
SourcesFertility drugs – source mix
| Sources | Value |
|---|---|
| From leaflets | 0 |
| From ads | 0 |
| Organic | 77 |
Source mix comparison – all subcategories
Showing 8 of 9 subcategories – the largest by additions (plus the analysed one).
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Fertility drugs | 0 | 0 | 100 |
| Cold and runny nose medicines | 0.32 | 0.31 | 99.37 |
| Painkillers and anti-inflammatory drugs | 0.37 | 0.01 | 99.62 |
| Digestive medicines | 2.12 | 6.27 | 91.61 |
| Medicines for herpes and skin problems | 0.01 | 0 | 99.99 |
| Allergy medicines | 2.06 | 0.06 | 97.88 |
| Heartburn medicines | 8.74 | 0.01 | 91.25 |
| Antispasmodics | 1.56 | 0 | 98.44 |
Fertility drugs – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 0 | 0 | 8 |
| Oct '25 | 0 | 0 | 8 |
| Nov '25 | 0 | 0 | 2 |
| Dec '25 | 0 | 0 | 1 |
| Jan '26 | 0 | 0 | 2 |
| Feb '26 | 0 | 0 | 5 |
| Mar '26 | 0 | 0 | 9 |
| Apr '26 | 0 | 0 | 7 |
| May '26 | 0 | 0 | 1 |
| Jun '26 | 0 | 0 | 6 |
| Jul '26 | 0 | 0 | 12 |
| Aug '26 | 0 | 0 | 16 |
Brands from the “Fertility drugs” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Inofolic Combi | 0 | 0 | 4 |
| Feminum Pregna | 0 | 0 | 3 |
| Prefert | 0 | 0 | 0 |
| FertilSafe | 0 | 0 | 0 |
| Conceive Plus | 0 | 0 | 0 |
| Proxeed Women | 0 | 0 | 0 |
| Fertilovit F35 Plus | 0 | 0 | 0 |
Organic additions are the sole source, while advertising is unused: over the 12-month window, 100.0% of additions were organic, leaflets accounted for 0.0%, and advertising generated 0 additions. The organic share is higher than in seven of eight other subcategories and equal to that in subcategory Potency and libido medicines. The advertising share is lower than in five other subcategories and equal to that in two, so advertising is unused relative to most of the other subcategories.
