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The brand Bakoma belongs to the Kefirs, sour milk, buttermilk category.

Bakoma holds a 0.43% market share in the Kefirs, sour milk, buttermilk category.

FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.

Bakoma

Kefirs, sour milk, buttermilk
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BRAND CHARTS
Udział procentowy marek w kategorii Kefirs, sour milk, buttermilk
MarkaUdział procentowy
Mrągowska50.30%
Krasnystaw20.55%
Mleczna Dolina17.43%
Pilos5.76%
Activia2.71%
Robico1.53%
Bakoma0.43%
Danone0.43%
Miletto0.37%
Milko0.11%
Piątnica0.09%
Włoszczowa0.08%
Zott0.07%
Jogo0.05%
Jovi0.05%
Mlekpol0.05%
Mazurski Smak0.00%
Twist0.00%

Brand Bakoma percentage share in the category Kefirs, sour milk, buttermilk in the last month

Show data up to:
The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.43%Bakoma
ALL BRANDS
Historyczny udział procentowy marek w kategorii Kefirs, sour milk, buttermilk (miesięcznie)
MiesiącActiviaBakomaDanoneJogoJoviKrasnystawMazurski SmakMilkoMleczna DolinaMlekpolMrągowskaPilosPiątnicaRobicoTwistWłoszczowaZottMiletto
2024-09-01T00:00:000.27%2.71%0.00%0.27%0.27%40.65%0.00%1.36%9.21%0.81%19.51%14.36%1.36%6.78%0.00%0.54%1.90%0.00%
2024-10-01T00:00:000.61%1.23%0.20%0.00%0.00%51.43%0.00%1.02%10.45%0.41%12.70%9.63%0.41%9.02%0.00%0.61%1.23%1.02%
2024-11-01T00:00:000.63%1.26%0.00%0.00%0.00%49.79%0.00%0.21%20.38%1.05%11.34%5.88%0.63%7.14%0.00%0.63%1.05%0.00%
2024-12-01T00:00:000.39%1.93%0.39%0.77%0.39%42.08%0.00%0.39%3.86%0.77%23.55%12.74%0.77%5.79%0.00%4.25%0.77%1.16%
2025-01-01T00:00:004.50%0.88%0.00%0.10%0.00%26.13%0.00%0.10%13.11%0.10%6.95%37.96%0.10%5.09%0.20%0.49%0.29%4.01%
2025-02-01T00:00:008.51%0.92%0.26%0.13%0.00%30.10%0.00%0.39%19.37%0.13%9.95%23.95%0.13%4.58%0.00%0.79%0.79%0.00%
2025-03-01T00:00:005.26%0.66%0.22%0.11%0.00%41.95%0.00%0.33%13.91%0.11%7.23%22.02%0.33%5.91%0.11%1.20%0.44%0.22%
2025-04-01T00:00:002.34%1.66%0.14%0.14%0.00%37.24%0.00%0.14%27.72%0.41%10.07%13.24%0.55%5.38%0.00%0.41%0.28%0.28%
2025-05-01T00:00:003.96%3.08%0.22%0.00%0.00%38.50%0.00%0.44%17.16%0.99%20.79%8.36%1.21%4.84%0.00%0.22%0.22%0.00%
2025-06-01T00:00:002.07%1.31%0.98%0.00%0.00%31.12%0.00%0.00%35.04%0.54%15.45%6.86%0.98%3.81%0.22%0.65%0.11%0.87%
2025-07-01T00:00:001.27%0.88%0.00%0.29%0.00%36.84%0.00%0.00%12.57%2.44%32.16%4.58%2.34%4.39%0.00%0.29%1.95%0.00%
2025-08-01T00:00:002.05%1.64%0.14%0.27%0.00%50.00%0.00%0.00%11.51%0.27%13.97%11.78%0.68%6.85%0.00%0.27%0.55%0.00%
2025-09-01T00:00:000.17%0.04%0.01%0.01%0.00%1.99%0.00%0.03%0.86%0.01%95.81%0.53%0.02%0.17%0.00%0.05%0.04%0.27%
2025-10-01T00:00:003.42%0.98%0.24%0.37%0.12%51.53%0.00%0.12%9.28%0.12%14.16%7.20%0.61%9.16%0.00%0.24%0.12%2.32%
2025-11-01T00:00:000.04%0.04%0.00%0.00%0.00%1.60%0.00%0.01%0.07%0.05%97.40%0.34%0.05%0.26%0.00%0.02%0.00%0.08%
2025-12-01T00:00:008.06%1.37%0.41%0.27%0.00%43.85%0.00%0.14%14.48%0.00%12.98%8.33%1.09%6.42%0.14%1.09%0.27%1.09%
2026-01-01T00:00:009.39%1.12%0.56%0.19%0.00%45.07%0.00%0.28%13.66%0.37%8.92%5.11%0.37%10.04%0.00%0.65%0.19%4.09%
2026-02-01T00:00:002.17%0.57%0.31%0.16%0.00%68.48%0.00%0.05%11.21%0.31%6.36%2.89%0.16%6.98%0.00%0.16%0.10%0.10%
2026-03-01T00:00:003.11%0.48%0.30%0.12%6.47%67.19%0.00%0.18%7.54%0.36%5.63%2.57%0.48%2.75%0.06%0.24%0.24%2.28%
2026-04-01T00:00:003.67%0.28%0.28%0.00%2.87%51.12%0.00%0.14%27.85%0.10%7.13%2.94%0.17%2.56%0.00%0.31%0.07%0.52%
2026-05-01T00:00:004.08%0.21%0.48%0.11%0.05%40.01%0.00%0.21%36.09%2.65%9.33%2.49%0.21%3.18%0.00%0.11%0.48%0.32%
2026-06-01T00:00:002.82%0.85%0.41%0.10%0.00%52.19%0.00%0.13%27.98%1.11%8.49%1.94%0.28%2.98%0.00%0.34%0.18%0.18%
2026-07-01T00:00:003.20%0.99%0.32%0.08%0.00%43.62%0.00%0.16%23.25%1.47%10.41%6.94%0.40%8.54%0.00%0.29%0.32%0.00%
2026-08-01T00:00:002.03%0.33%0.35%0.09%0.02%18.05%0.00%0.10%3.80%0.11%71.15%0.97%0.07%2.55%0.00%0.10%0.26%0.01%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Kefirs, sour milk, buttermilk category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Bakoma
Others
Mrągowska
Krasnystaw
Mleczna Dolina
Pilos
Activia
Robico
Danone
Miletto
Milko
Piątnica
Włoszczowa
Zott
Jogo
Jovi
Mlekpol
Mazurski Smak
Twist

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Bakoma from the Kefirs, sour milk, buttermilk category to shopping lists.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
16.2 h
Kefirs, sour milk, buttermilk
Type Impulse | Up to 36 h
Products purchased quickly after being added to the list, usually at the next shopping opportunity. The decision is made without much planning – the need arises and is acted on almost immediately.
Comparison with the other subcategories in “Dairy products and eggs”
Blue cheeses
Mozarella cheese
Plain and Greek yogurts
Salad cheeses
Sandwich cheese spreads
White cheeses, curds
Yellow cheeses
High-protein cheeses and quark
Skyr, quark
Creams and sour creams
Desserts, curds, porridges
Cheeses for cheesecake
13.6 h
13.6 h
13.9 h
14.3 h
14.8 h
14.9 h
14.9 h
15 h
15 h
15.4 h
15.8 h
16.1 h
Median of the Dairy products and eggs category: 16.1 h
Kefirs, sour milk, buttermilk
High-protein yogurts and desserts
Flavored yogurts
Drinkable yogurts and milk beverages
Processed cheeses
High-protein milk and dairy drinks
Milk
Eggs
Plant-based dairy alternatives
Plant-based drinks
Cheese sticks
16.2 h
16.6 h
17 h
17 h
17.1 h
25.4 h
27.3 h
28.1 h
31.4 h
32.6 h
39.5 h
Brand Loyalty Index (BLI) marki w kategorii Kefirs, sour milk, buttermilk (miesięcznie)
MiesiącBLI (%)
2024-09-01T00:00:001.93%
2024-10-01T00:00:002.68%
2024-11-01T00:00:002.66%
2024-12-01T00:00:001.67%
2025-01-01T00:00:004.43%
2025-02-01T00:00:003.91%
2025-03-01T00:00:004.14%
2025-04-01T00:00:003.48%
2025-05-01T00:00:003.65%
2025-06-01T00:00:003.30%
2025-07-01T00:00:004.07%
2025-08-01T00:00:003.07%
2025-09-01T00:00:0047.05%
2025-10-01T00:00:003.80%
2025-11-01T00:00:0054.64%
2025-12-01T00:00:003.87%
2026-01-01T00:00:003.99%
2026-02-01T00:00:008.27%
2026-03-01T00:00:006.95%
2026-04-01T00:00:0010.88%
2026-05-01T00:00:007.04%
2026-06-01T00:00:005.90%
2026-07-01T00:00:004.79%
2026-08-01T00:00:0010.94%
9.00%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Kefirs, sour milk, buttermilk added to the Listonic shopping list are entered with the brand.
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Range:
Bezwzględna liczba dodań produktów z kategorii Kefirs, sour milk, buttermilk (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-09-01T00:00:0036919102
2024-10-01T00:00:0048818227
2024-11-01T00:00:0047617863
2024-12-01T00:00:0025915487
2025-01-01T00:00:00102223060
2025-02-01T00:00:0076419554
2025-03-01T00:00:0091322059
2025-04-01T00:00:0072520854
2025-05-01T00:00:0090924901
2025-06-01T00:00:0091927837
2025-07-01T00:00:00102625213
2025-08-01T00:00:0073023762
2025-09-01T00:00:001755937317
2025-10-01T00:00:0081921564
2025-11-01T00:00:002237540949
2025-12-01T00:00:0073218900
2026-01-01T00:00:00107626949
2026-02-01T00:00:00193523410
2026-03-01T00:00:00167024023
2026-04-01T00:00:00289126564
2026-05-01T00:00:00188726798
2026-06-01T00:00:00386365492
2026-07-01T00:00:00374678198
2026-08-01T00:00:00885380891

Additions of a product from category Kefirs, sour milk, buttermilk

Absolute data on adding products from category Kefirs, sour milk, buttermilk with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Number of additions Kefirs, sour milk, buttermilk
Number of additions Kefirs, sour milk, buttermilk with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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