Window cleaners
The “Window cleaners” subcategory includes 11 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Window cleaners – shopping list additions
93 883in Sep '25–Aug '26
↑ 19.7% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
4/6
of 6 subcategoriesOrganic additions
96.1%
Ads 0% | Leaflets 3.8%1. “Window cleaners” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Window cleaners | Dishwashing liquids | Dishwasher tablets | Washing machine and dishwasher cleaners | Universal detergents, liquids and sprays | Floor cleaners |
|---|---|---|---|---|---|---|
| Sep '25 | 5534 | 13995 | 13874 | 8690 | 3780 | 3035 |
| Oct '25 | 5867 | 15034 | 13318 | 9141 | 4418 | 3209 |
| Nov '25 | 5922 | 15583 | 12940 | 9415 | 4326 | 3295 |
| Dec '25 | 7039 | 17649 | 14194 | 10169 | 9088 | 3709 |
| Jan '26 | 6106 | 17433 | 20604 | 11275 | 6181 | 3964 |
| Feb '26 | 5589 | 15262 | 14676 | 8826 | 5632 | 3406 |
| Mar '26 | 7756 | 15093 | 22488 | 9277 | 12594 | 3444 |
| Apr '26 | 6112 | 15946 | 15053 | 9024 | 5233 | 3171 |
| May '26 | 5983 | 14675 | 16830 | 8152 | 5528 | 3170 |
| Jun '26 | 9276 | 24760 | 34633 | 14388 | 8318 | 4787 |
| Jul '26 | 13951 | 37953 | 18299 | 21905 | 12702 | 7013 |
| Aug '26 | 14748 | 38305 | 18612 | 23710 | 12574 | 7030 |
Window cleaners – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Window cleaners – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 85 |
| Feb | 77 |
| Mar | 105 |
| Apr | 96 |
| May | 87 |
| Jun | 105 |
| Jul | 138 |
| Aug | 146 |
| Sep | 85 |
| Oct | 86 |
| Nov | 89 |
| Dec | 101 |
Window cleaners are growing year over year, but their pace versus other subcategories is not reported: over the 12-month reporting window, the subcategory recorded 93,883 additions. Its year-over-year increase was 19.7%, while the supplied data does not provide a precomputed comparison of growth pace against the other subcategories.
2. How do Poles plan to buy in the “Window cleaners” subcategory?
SourcesWindow cleaners – source mix
| Sources | Value |
|---|---|
| From leaflets | 3586 |
| From ads | 32 |
| Organic | 90265 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Window cleaners | 3.82 | 0.03 | 96.15 |
| Dishwashing liquids | 5.67 | 0.79 | 93.54 |
| Dishwasher tablets | 7.2 | 25.7 | 67.1 |
| Washing machine and dishwasher cleaners | 2.17 | 0.01 | 97.82 |
| Universal detergents, liquids and sprays | 13.78 | 11.5 | 74.72 |
| Floor cleaners | 2.14 | 0.01 | 97.85 |
Window cleaners – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 56 | 0 | 5478 |
| Oct '25 | 224 | 3 | 5640 |
| Nov '25 | 195 | 1 | 5726 |
| Dec '25 | 370 | 0 | 6669 |
| Jan '26 | 251 | 0 | 5855 |
| Feb '26 | 257 | 4 | 5328 |
| Mar '26 | 606 | 0 | 7150 |
| Apr '26 | 237 | 0 | 5875 |
| May '26 | 251 | 0 | 5732 |
| Jun '26 | 383 | 3 | 8890 |
| Jul '26 | 426 | 9 | 13516 |
| Aug '26 | 330 | 12 | 14406 |
Brands from the “Window cleaners” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Clin | 1574 | 5 | 3460 |
| Mr. Muscle | 707 | 0 | 436 |
| Sidolux | 314 | 0 | 571 |
| Ludwik | 266 | 0 | 355 |
| Ajax | 72 | 0 | 304 |
| Frosch | 76 | 1 | 201 |
| W5 | 0 | 0 | 266 |
| Cif | 3 | 0 | 168 |
| Tytan | 1 | 0 | 9 |
| Yope | 0 | 0 | 4 |
Window cleaners are overwhelmingly organic and ads are underused: across the 12-month window, organic additions accounted for 96.2%, leaflets for 3.8%, and ads for 0.0%. The organic share was higher than in three other subcategories and lower than in two, with the nearest lower share in the subcategory Dishwashing liquids and the nearest higher share in the subcategory Floor cleaners. Ads generated only 32 additions across the window; their share was lower than in three of the five other subcategories and higher than in two.
