Processed cheeses
The “Processed cheeses” subcategory includes 7 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Processed cheeses – shopping list additions
106 859in Sep '25–Aug '26
↑ 31.3% YoYYoY = (Sep '25–Aug '26 vs Sep '24–Aug '25)Rank in category
7/10
of 10 subcategoriesOrganic additions
87.8%
Ads 1% | Leaflets 11.2%1. “Processed cheeses” purchase trends against the category
TrendAll subcategories – monthly additions
Showing 8 of 10 subcategories – the largest by additions (plus the analysed one).
| Month | Processed cheeses | White cheeses, curds | Yellow cheeses | Mozarella cheese | Sandwich cheese spreads | Blue cheeses | Salad cheeses | Cheeses for cheesecake |
|---|---|---|---|---|---|---|---|---|
| Sep '25 | 6434 | 75182 | 64520 | 46066 | 22616 | 22573 | 9066 | 2509 |
| Oct '25 | 7532 | 92557 | 76246 | 53375 | 27329 | 28104 | 9900 | 3826 |
| Nov '25 | 7306 | 102536 | 68032 | 47414 | 24687 | 29577 | 10838 | 6584 |
| Dec '25 | 7986 | 107779 | 82416 | 62275 | 35065 | 56364 | 13500 | 28501 |
| Jan '26 | 8487 | 115672 | 82996 | 62776 | 29100 | 28825 | 11125 | 3960 |
| Feb '26 | 7453 | 103328 | 72243 | 53827 | 24613 | 23315 | 9507 | 3373 |
| Mar '26 | 7022 | 117374 | 78996 | 51649 | 27040 | 27349 | 10181 | 14365 |
| Apr '26 | 7173 | 107600 | 79938 | 55509 | 24673 | 26328 | 13923 | 8595 |
| May '26 | 6794 | 92554 | 69130 | 47773 | 21280 | 21271 | 14276 | 3368 |
| Jun '26 | 10112 | 171256 | 129883 | 90288 | 38095 | 33718 | 23722 | 5922 |
| Jul '26 | 14544 | 249934 | 198656 | 132135 | 74005 | 51818 | 33672 | 7998 |
| Aug '26 | 16016 | 258461 | 209410 | 135318 | 69278 | 51855 | 28502 | 8753 |
Processed cheeses – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Processed cheeses – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 104 |
| Feb | 90 |
| Mar | 90 |
| Apr | 85 |
| May | 83 |
| Jun | 101 |
| Jul | 130 |
| Aug | 140 |
| Sep | 86 |
| Oct | 98 |
| Nov | 97 |
| Dec | 96 |
Processed cheeses is a growing subcategory, but its standing against other subcategories cannot be established: over 12 months, it recorded 106,859 additions, with 31.3% year-over-year growth. The growth pace cannot be compared because no precomputed comparison is supplied. Monthly additions rose from 6,434 in September 2025 to 16,016 in August 2026.
2. How do Poles plan to buy in the “Processed cheeses” subcategory?
SourcesProcessed cheeses – source mix
| Sources | Value |
|---|---|
| From leaflets | 11981 |
| From ads | 1092 |
| Organic | 93786 |
Source mix comparison – all subcategories
Showing 8 of 10 subcategories – the largest by additions (plus the analysed one).
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Processed cheeses | 11.21 | 1.02 | 87.77 |
| White cheeses, curds | 4.1 | 3.57 | 92.33 |
| Yellow cheeses | 6.96 | 2.74 | 90.3 |
| Mozarella cheese | 3.88 | 2.04 | 94.08 |
| Sandwich cheese spreads | 3.9 | 4.64 | 91.46 |
| Blue cheeses | 1.98 | 2.16 | 95.86 |
| Salad cheeses | 4.14 | 13.78 | 82.08 |
| Cheeses for cheesecake | 17.98 | 10.99 | 71.03 |
Processed cheeses – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Sep '25 | 194 | 11 | 6229 |
| Oct '25 | 354 | 10 | 7168 |
| Nov '25 | 894 | 5 | 6407 |
| Dec '25 | 1014 | 5 | 6967 |
| Jan '26 | 1089 | 6 | 7392 |
| Feb '26 | 1249 | 0 | 6204 |
| Mar '26 | 1087 | 2 | 5933 |
| Apr '26 | 1186 | 308 | 5679 |
| May '26 | 1144 | 719 | 4931 |
| Jun '26 | 1070 | 4 | 9038 |
| Jul '26 | 1124 | 10 | 13410 |
| Aug '26 | 1576 | 12 | 14428 |
Brands from the “Processed cheeses” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Hochland | 7037 | 2 | 2197 |
| Miletto | 187 | 0 | 4 |
| Mlekpol | 65 | 0 | 38 |
| Pilos | 12 | 0 | 59 |
| Kiri | 54 | 0 | 7 |
| Mlekovita | 5 | 0 | 10 |
| Fasti | 0 | 0 | 3 |
Processed cheeses are driven mainly by organic additions, while advertising is underused: over 12 months, organic additions accounted for 87.8%, compared with 11.2% from leaflets and 1.0% from advertising. The organic share was higher than in seven of nine other subcategories and lower than in two; the nearest higher comparison is the subcategory Yellow cheeses, and the nearest lower comparison is the subcategory Salad cheeses. The advertising share was lower than in seven of nine other subcategories.
