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The brand Premieur belongs to the Chocolates category.

Premieur holds a 0.00% market share in the Chocolates category.

FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.

Premieur

Chocolates
to receive information about changes in the popularity of this brand.
BRAND CHARTS
Udział procentowy marek w kategorii Chocolates
MarkaUdział procentowy
Milka39.20%
Nussbeisser16.92%
Wedel14.61%
Lindt11.99%
Kinder Chocolate8.06%
Wawel5.30%
Schogetten1.33%
Ritter Sport1.25%
Goplana0.72%
Alpen Gold0.30%
Roshen0.21%
Magnetic0.07%
Terravita0.04%
Dare0.01%
Premieur0.00%
Damak0.00%

Brand Premieur percentage share in the category Chocolates in the last month

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The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.00%Premieur
ALL BRANDS
Historyczny udział procentowy marek w kategorii Chocolates (miesięcznie)
MiesiącMilkaWedelLindtAlpen GoldWawelGoplanaTerravitaNussbeisserKinder ChocolateDareMagneticSchogettenRitter SportPremieurDamakRoshen
2024-09-01T00:00:0036.66%22.82%7.58%0.53%4.46%3.13%0.00%11.44%10.11%0.07%0.47%0.73%1.46%0.00%0.47%0.07%
2024-10-01T00:00:0017.73%23.94%7.10%6.85%13.55%1.86%0.03%10.27%15.17%0.11%1.75%0.53%0.89%0.00%0.14%0.08%
2024-11-01T00:00:0018.34%15.43%10.71%7.91%7.76%1.48%0.08%11.38%21.76%0.13%1.07%2.09%1.58%0.00%0.05%0.23%
2024-12-01T00:00:0020.12%21.25%19.94%2.64%10.17%2.97%0.09%5.05%15.35%0.07%0.69%0.93%0.58%0.00%0.09%0.09%
2025-01-01T00:00:0020.43%25.35%5.11%10.33%5.11%1.88%0.03%17.69%11.52%0.06%0.06%1.88%0.55%0.00%0.00%0.00%
2025-02-01T00:00:0020.96%21.76%8.30%8.70%4.79%1.34%0.03%13.86%18.08%0.07%0.40%0.57%0.97%0.00%0.10%0.07%
2025-03-01T00:00:0025.21%20.23%8.31%8.08%4.56%1.43%0.20%13.22%15.11%0.10%1.01%1.11%0.98%0.00%0.20%0.26%
2025-04-01T00:00:0018.42%18.54%18.61%7.70%3.17%1.80%0.06%11.75%16.14%0.06%0.94%1.00%0.88%0.00%0.70%0.21%
2025-05-01T00:00:009.93%8.69%5.15%0.75%1.56%0.65%0.05%2.12%70.03%0.02%0.32%0.29%0.38%0.00%0.00%0.05%
2025-06-01T00:00:0026.25%25.96%9.54%2.18%4.84%3.65%0.14%4.00%19.51%0.56%0.07%1.96%0.63%0.00%0.14%0.56%
2025-07-01T00:00:0016.68%21.46%5.76%14.85%4.57%1.61%0.11%21.95%11.46%0.05%0.05%0.27%1.18%0.00%0.00%0.00%
2025-08-01T00:00:0024.53%31.91%5.65%4.06%4.32%4.59%0.07%11.30%11.77%0.20%0.13%0.27%1.13%0.00%0.07%0.00%
2025-09-01T00:00:0013.69%14.40%50.83%0.89%4.31%1.10%0.12%3.41%9.44%0.15%0.00%1.07%0.50%0.00%0.03%0.06%
2025-10-01T00:00:0013.35%14.25%51.42%1.20%4.60%2.06%0.02%3.24%8.03%0.10%0.09%0.33%1.25%0.00%0.03%0.02%
2025-11-01T00:00:004.52%8.60%7.30%0.08%1.44%0.22%0.02%3.20%73.45%0.01%0.01%0.50%0.63%0.00%0.00%0.00%
2025-12-01T00:00:003.20%5.33%5.14%0.05%1.08%0.70%0.01%3.46%80.22%0.01%0.02%0.35%0.41%0.00%0.01%0.01%
2026-01-01T00:00:0043.44%18.15%7.68%0.21%2.86%2.19%0.21%13.73%7.46%0.05%0.00%1.62%1.87%0.00%0.00%0.53%
2026-02-01T00:00:0074.70%8.06%4.59%0.19%2.71%0.67%0.03%4.27%3.35%0.06%0.00%0.08%1.26%0.00%0.00%0.03%
2026-03-01T00:00:0047.27%11.51%11.78%0.09%1.53%0.49%0.23%7.98%15.54%0.05%1.18%0.68%1.60%0.00%0.04%0.03%
2026-04-01T00:00:0053.77%17.91%3.89%0.21%2.90%2.45%0.28%2.81%4.78%0.00%1.12%0.40%0.56%0.00%0.00%8.90%
2026-05-01T00:00:0019.45%7.88%4.62%0.14%2.19%0.46%0.29%2.07%61.18%0.05%0.01%0.50%0.79%0.00%0.01%0.37%
2026-06-01T00:00:0043.56%9.40%2.79%0.12%0.96%0.45%0.01%4.53%36.76%0.01%0.01%0.45%0.31%0.00%0.00%0.65%
2026-07-01T00:00:0032.47%23.81%5.33%0.09%6.57%4.92%0.00%7.70%12.34%0.00%0.07%1.16%2.97%0.00%0.00%2.58%
2026-08-01T00:00:0031.01%27.41%5.03%0.15%5.37%3.48%0.05%12.52%11.38%0.06%0.05%0.45%1.84%0.00%0.00%1.20%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Chocolates category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Premieur
Others
Milka
Nussbeisser
Wedel
Lindt
Kinder Chocolate
Wawel
Schogetten
Ritter Sport
Goplana
Alpen Gold
Roshen
Magnetic
Terravita
Dare
Damak

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Premieur from the Chocolates category to shopping lists.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
24.8 h
Chocolates
Type Impulse | Up to 36 h
Products purchased quickly after being added to the list, usually at the next shopping opportunity. The decision is made without much planning – the need arises and is acted on almost immediately.
Comparison with the other subcategories in “Sweets”
Batony mleczne i twarogowe
Chocolates
Batony zbożowe
Cookies
Batony czekoladowe i wafelki
Batony i wafelki proteinowe
15.8 h
24.8 h
27.6 h
30.1 h
34.3 h
38.8 h
Median of the Sweets category: 38.8 h
Pralines, drops and candies
Gummies, drops, jellies, lollipops
Marshmallows in chocolate
Roślinne słodycze i przekąski
Cake
39.5 h
41 h
51.9 h
58.1 h
100.4 h
Brand Loyalty Index (BLI) marki w kategorii Chocolates (miesięcznie)
MiesiącBLI (%)
2024-09-01T00:00:006.49%
2024-10-01T00:00:0012.33%
2024-11-01T00:00:0012.15%
2024-12-01T00:00:009.79%
2025-01-01T00:00:0011.07%
2025-02-01T00:00:0010.54%
2025-03-01T00:00:0011.19%
2025-04-01T00:00:009.89%
2025-05-01T00:00:0019.67%
2025-06-01T00:00:007.66%
2025-07-01T00:00:009.01%
2025-08-01T00:00:006.96%
2025-09-01T00:00:0014.32%
2025-10-01T00:00:0018.10%
2025-11-01T00:00:0051.94%
2025-12-01T00:00:0056.36%
2026-01-01T00:00:0020.43%
2026-02-01T00:00:0047.55%
2026-03-01T00:00:0047.45%
2026-04-01T00:00:0027.23%
2026-05-01T00:00:0050.25%
2026-06-01T00:00:0042.31%
2026-07-01T00:00:009.53%
2026-08-01T00:00:007.86%
1.40%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Chocolates added to the Listonic shopping list are entered with the brand.
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Range:
Bezwzględna liczba dodań produktów z kategorii Chocolates (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-09-01T00:00:00150323174
2024-10-01T00:00:00359329151
2024-11-01T00:00:00392032253
2024-12-01T00:00:00451446105
2025-01-01T00:00:00329029718
2025-02-01T00:00:00298728333
2025-03-01T00:00:00307027435
2025-04-01T00:00:00328433220
2025-05-01T00:00:00556828302
2025-06-01T00:00:00142518614
2025-07-01T00:00:00185920639
2025-08-01T00:00:00150421595
2025-09-01T00:00:00336823514
2025-10-01T00:00:00573931712
2025-11-01T00:00:001671832190
2025-12-01T00:00:002947152286
2026-01-01T00:00:00624830578
2026-02-01T00:00:001787037585
2026-03-01T00:00:001743336739
2026-04-01T00:00:00916733660
2026-05-01T00:00:001449028834
2026-06-01T00:00:001593237652
2026-07-01T00:00:00691072498
2026-08-01T00:00:00783799682

Additions of a product from category Chocolates

Absolute data on adding products from category Chocolates with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Number of additions Chocolates
Number of additions Chocolates with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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