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The brand Mola belongs to the Tissues category.

Mola holds a 0.59% market share in the Tissues category.

FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.

Mola

Tissues
to receive information about changes in the popularity of this brand.
BRAND CHARTS
Udział procentowy marek w kategorii Tissues
MarkaUdział procentowy
Queen76.97%
Cien6.92%
Foxy6.59%
Velvet4.41%
Regina3.22%
Kleenex0.85%
Mola0.59%
Alouette0.30%
Floralys0.15%

Brand Mola percentage share in the category Tissues in the last month

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The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.59%Mola
ALL BRANDS
Historyczny udział procentowy marek w kategorii Tissues (miesięcznie)
MiesiącFloralysFoxyMolaQueenReginaVelvetAlouetteCienKleenex
2024-09-01T00:00:000.00%16.09%0.43%38.70%23.48%15.65%1.30%2.17%2.17%
2024-10-01T00:00:000.56%3.39%0.56%77.72%8.46%6.49%1.83%0.14%0.85%
2024-11-01T00:00:001.43%2.48%0.00%89.14%2.86%2.95%0.29%0.48%0.38%
2024-12-01T00:00:000.40%5.11%5.38%74.83%8.48%5.38%0.27%0.00%0.13%
2025-01-01T00:00:000.11%2.87%1.65%80.37%9.15%4.74%0.88%0.00%0.22%
2025-02-01T00:00:000.32%5.37%0.00%75.83%4.27%12.64%0.47%0.16%0.95%
2025-03-01T00:00:000.93%9.74%1.86%62.88%9.05%9.05%0.93%4.18%1.39%
2025-04-01T00:00:000.00%12.34%0.00%63.35%12.34%9.39%1.10%0.37%1.10%
2025-05-01T00:00:000.00%11.64%0.00%48.28%15.09%21.12%2.16%0.00%1.72%
2025-06-01T00:00:000.00%12.87%0.58%59.65%15.20%9.36%1.75%0.00%0.58%
2025-07-01T00:00:000.84%9.28%0.00%62.03%14.35%5.06%1.27%5.91%1.27%
2025-08-01T00:00:004.14%4.14%0.00%68.05%6.77%14.29%0.75%1.88%0.00%
2025-09-01T00:00:000.23%7.94%1.40%72.43%7.94%8.41%0.93%0.47%0.23%
2025-10-01T00:00:005.19%6.01%0.24%51.53%7.08%4.72%0.24%24.06%0.94%
2025-11-01T00:00:000.11%2.17%2.69%86.33%5.49%2.69%0.11%0.11%0.29%
2025-12-01T00:00:000.00%2.31%2.24%86.58%5.52%2.52%0.56%0.07%0.21%
2026-01-01T00:00:006.66%5.12%4.54%63.62%8.35%8.71%2.71%0.22%0.07%
2026-02-01T00:00:000.00%9.78%4.16%59.66%15.51%8.76%1.35%0.11%0.67%
2026-03-01T00:00:000.00%6.26%2.44%77.06%4.43%8.59%0.83%0.00%0.39%
2026-04-01T00:00:000.24%3.08%0.12%82.68%3.80%9.29%0.12%0.00%0.66%
2026-05-01T00:00:009.44%6.67%3.89%69.33%4.11%3.11%0.22%2.44%0.78%
2026-06-01T00:00:0018.27%9.89%0.71%43.49%6.24%3.57%0.45%17.02%0.36%
2026-07-01T00:00:007.11%5.01%0.35%54.75%6.71%7.58%0.64%17.55%0.29%
2026-08-01T00:00:000.26%4.63%0.69%83.51%4.46%4.98%0.35%0.48%0.65%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Tissues category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Mola
Others
Queen
Cien
Foxy
Velvet
Regina
Kleenex
Alouette
Floralys

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Mola from the Tissues category to shopping lists.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
43 h
Tissues
Type Supplementary | 36–72 h
Products planned a short time ahead, usually purchased within 2–3 days of being added to the list. This is routine stock replenishment as part of the next regular shopping trip.
Comparison with the other subcategories in “Hygiene”
Paper towels
Moist toilet tissue
Toilet paper
Shower gels and bath foams
Toothpastes
Sanitary pads, tampons and panty liners
Tissues
37.9 h
38 h
39.7 h
40.3 h
40.8 h
41.4 h
43 h
Median of the Hygiene category: 43.6 h
Toothbrushes, dental floss
Razors
Soaps
Deodorants and antiperspirants
Shaving and hair removal products
Intimate hygiene washes, foams and gels
Mouthwashes
44.2 h
52.2 h
54.6 h
55.5 h
60.4 h
64 h
67.9 h
Brand Loyalty Index (BLI) marki w kategorii Tissues (miesięcznie)
MiesiącBLI (%)
2024-09-01T00:00:000.64%
2024-10-01T00:00:001.88%
2024-11-01T00:00:002.64%
2024-12-01T00:00:001.83%
2025-01-01T00:00:002.14%
2025-02-01T00:00:001.62%
2025-03-01T00:00:001.03%
2025-04-01T00:00:001.47%
2025-05-01T00:00:000.65%
2025-06-01T00:00:000.52%
2025-07-01T00:00:000.79%
2025-08-01T00:00:000.82%
2025-09-01T00:00:001.21%
2025-10-01T00:00:002.31%
2025-11-01T00:00:004.94%
2025-12-01T00:00:003.58%
2026-01-01T00:00:003.03%
2026-02-01T00:00:002.28%
2026-03-01T00:00:004.47%
2026-04-01T00:00:004.20%
2026-05-01T00:00:002.67%
2026-06-01T00:00:001.92%
2026-07-01T00:00:002.03%
2026-08-01T00:00:002.55%
2.00%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Tissues added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Tissues (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-09-01T00:00:0023035854
2024-10-01T00:00:0070937667
2024-11-01T00:00:00105039781
2024-12-01T00:00:0074340499
2025-01-01T00:00:0090742382
2025-02-01T00:00:0063339184
2025-03-01T00:00:0043141935
2025-04-01T00:00:0054336955
2025-05-01T00:00:0023235822
2025-06-01T00:00:0017132782
2025-07-01T00:00:0023729820
2025-08-01T00:00:0026632408
2025-09-01T00:00:0042835280
2025-10-01T00:00:0084836715
2025-11-01T00:00:00174835371
2025-12-01T00:00:00143140004
2026-01-01T00:00:00136645092
2026-02-01T00:00:0089039080
2026-03-01T00:00:00180540361
2026-04-01T00:00:00165739458
2026-05-01T00:00:0090033762
2026-06-01T00:00:00112258491
2026-07-01T00:00:00171584359
2026-08-01T00:00:00231090412

Additions of a product from category Tissues

Absolute data on adding products from category Tissues with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Number of additions Tissues
Number of additions Tissues with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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