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The brand Foxy belongs to the Paper towels category.

Foxy holds a 33.04% market share in the Paper towels category.

FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.

Foxy

Paper towels
to receive information about changes in the popularity of this brand.
BRAND CHARTS
Udział procentowy marek w kategorii Paper towels
MarkaUdział procentowy
Velvet37.18%
Foxy33.04%
Queen23.69%
Floralys3.82%
Regina1.92%
Mola0.22%
Alouette0.09%
Lambi0.05%

Brand Foxy percentage share in the category Paper towels in the last month

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The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
33.04%Foxy
ALL BRANDS
Historyczny udział procentowy marek w kategorii Paper towels (miesięcznie)
MiesiącAlouetteFloralysFoxyMolaQueenReginaVelvetLambi
2024-09-01T00:00:001.80%14.38%13.03%0.45%47.64%6.29%16.40%0.00%
2024-10-01T00:00:000.06%4.30%16.08%0.12%68.80%2.87%7.71%0.06%
2024-11-01T00:00:000.59%25.21%10.53%0.12%58.40%0.47%4.67%0.00%
2024-12-01T00:00:000.33%15.70%5.81%0.33%62.55%2.94%12.35%0.00%
2025-01-01T00:00:000.50%15.73%9.00%0.00%43.30%3.61%27.85%0.00%
2025-02-01T00:00:000.46%15.23%7.73%0.15%58.61%2.52%15.30%0.00%
2025-03-01T00:00:000.34%25.59%10.82%0.17%39.43%1.76%21.90%0.00%
2025-04-01T00:00:000.32%7.30%14.39%0.63%60.74%2.33%14.18%0.11%
2025-05-01T00:00:000.92%15.20%11.70%0.67%54.30%1.84%15.37%0.00%
2025-06-01T00:00:000.37%4.32%4.81%0.25%73.21%6.91%10.12%0.00%
2025-07-01T00:00:000.10%21.01%5.44%0.19%48.23%4.97%20.06%0.00%
2025-08-01T00:00:000.09%13.21%7.82%0.00%60.65%1.98%16.26%0.00%
2025-09-01T00:00:000.31%9.28%23.45%0.41%44.34%2.75%19.47%0.00%
2025-10-01T00:00:000.00%16.81%7.76%0.22%63.34%7.65%4.10%0.11%
2025-11-01T00:00:000.04%17.29%19.30%0.58%51.61%2.55%8.53%0.09%
2025-12-01T00:00:000.20%8.81%5.70%1.16%71.52%1.69%10.91%0.00%
2026-01-01T00:00:000.36%3.51%14.51%0.82%39.97%0.87%39.94%0.03%
2026-02-01T00:00:000.17%1.07%11.66%0.38%75.77%1.59%9.35%0.00%
2026-03-01T00:00:000.00%13.76%12.49%0.86%66.39%1.40%5.10%0.00%
2026-04-01T00:00:000.08%5.92%20.72%1.36%59.66%1.15%11.11%0.00%
2026-05-01T00:00:000.00%4.23%25.04%0.82%63.07%0.89%5.91%0.03%
2026-06-01T00:00:000.02%3.57%20.38%0.86%42.57%1.18%31.42%0.00%
2026-07-01T00:00:000.07%5.80%41.67%0.21%36.24%0.68%15.33%0.00%
2026-08-01T00:00:000.07%5.64%14.00%0.77%69.85%1.19%8.41%0.07%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Paper towels category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Foxy
Others
Velvet
Queen
Floralys
Regina
Mola
Alouette
Lambi

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Foxy from the Paper towels category to shopping lists.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
37.9 h
Paper towels
Type Supplementary | 36–72 h
Products planned a short time ahead, usually purchased within 2–3 days of being added to the list. This is routine stock replenishment as part of the next regular shopping trip.
Comparison with the other subcategories in “Hygiene”
Paper towels
Moist toilet tissue
Toilet paper
Shower gels and bath foams
Toothpastes
Sanitary pads, tampons and panty liners
Tissues
37.9 h
38 h
39.7 h
40.3 h
40.8 h
41.4 h
43 h
Median of the Hygiene category: 43.6 h
Toothbrushes, dental floss
Razors
Soaps
Deodorants and antiperspirants
Shaving and hair removal products
Intimate hygiene washes, foams and gels
Mouthwashes
44.2 h
52.2 h
54.6 h
55.5 h
60.4 h
64 h
67.9 h
Brand Loyalty Index (BLI) marki w kategorii Paper towels (miesięcznie)
MiesiącBLI (%)
2024-09-01T00:00:001.09%
2024-10-01T00:00:003.68%
2024-11-01T00:00:003.67%
2024-12-01T00:00:002.46%
2025-01-01T00:00:002.99%
2025-02-01T00:00:003.30%
2025-03-01T00:00:002.83%
2025-04-01T00:00:002.21%
2025-05-01T00:00:002.86%
2025-06-01T00:00:002.05%
2025-07-01T00:00:002.60%
2025-08-01T00:00:002.57%
2025-09-01T00:00:002.45%
2025-10-01T00:00:004.17%
2025-11-01T00:00:005.31%
2025-12-01T00:00:006.79%
2026-01-01T00:00:007.68%
2026-02-01T00:00:009.59%
2026-03-01T00:00:0011.74%
2026-04-01T00:00:008.60%
2026-05-01T00:00:007.28%
2026-06-01T00:00:006.71%
2026-07-01T00:00:007.01%
2026-08-01T00:00:004.60%
3.50%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Paper towels added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Paper towels (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-09-01T00:00:0044540975
2024-10-01T00:00:00167345476
2024-11-01T00:00:00169046085
2024-12-01T00:00:00122349634
2025-01-01T00:00:00141147246
2025-02-01T00:00:00130739648
2025-03-01T00:00:00119242124
2025-04-01T00:00:0094542688
2025-05-01T00:00:00119741794
2025-06-01T00:00:0081039557
2025-07-01T00:00:00104740297
2025-08-01T00:00:00111343263
2025-09-01T00:00:0098139985
2025-10-01T00:00:00180343228
2025-11-01T00:00:00223842146
2025-12-01T00:00:00343850642
2026-01-01T00:00:00390850916
2026-02-01T00:00:00420243810
2026-03-01T00:00:00557347486
2026-04-01T00:00:00389945328
2026-05-01T00:00:00291139984
2026-06-01T00:00:00509876019
2026-07-01T00:00:008400119791
2026-08-01T00:00:005566120945

Additions of a product from category Paper towels

Absolute data on adding products from category Paper towels with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Number of additions Paper towels
Number of additions Paper towels with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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