The brand Delecta belongs to the Yeast and sourdough category.
Delecta holds a 20.00% market share in the Yeast and sourdough category.
FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.
Delecta
Yeast and sourdoughSources of additions to shopping lists
Shows the monthly share of sources from which users added products of the brand Delecta from the Yeast and sourdough category to shopping lists.The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS
Time to store
Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase17.1 h
Yeast and sourdough
Type Impulse | Up to 36 h
Products purchased quickly after being added to the list, usually at the next shopping opportunity. The decision is made without much planning – the need arises and is acted on almost immediately.Fixes for cream and cheesecakes
Yeast and sourdough
Jellies
Puddings and porridges
The cakes are ready
Baking powders
13.2 h
17.1 h
28 h
32.5 h
36.1 h
36.5 h
Median of the Desserts and pastries category: 36.7 h
Delicacies
Cupcakes, muffins, waffles
Sugars, flavor extracts and pastes
Gelling agents and thickeners
Jelly jellies
Icings and glazes for cakes
37 h
37.6 h
38.7 h
40.7 h
53.8 h
58.2 h
| Miesiąc | BLI (%) |
|---|---|
| 2024-09-01T00:00:00 | 0.04% |
| 2024-10-01T00:00:00 | 0.10% |
| 2024-11-01T00:00:00 | 0.07% |
| 2024-12-01T00:00:00 | 0.13% |
| 2025-01-01T00:00:00 | 0.14% |
| 2025-02-01T00:00:00 | 0.51% |
| 2025-03-01T00:00:00 | 0.21% |
| 2025-04-01T00:00:00 | 0.21% |
| 2025-05-01T00:00:00 | 0.05% |
| 2025-06-01T00:00:00 | 0.04% |
| 2025-07-01T00:00:00 | 0.09% |
| 2025-08-01T00:00:00 | 0.10% |
| 2025-09-01T00:00:00 | 0.20% |
| 2025-10-01T00:00:00 | 0.11% |
| 2025-11-01T00:00:00 | 0.11% |
| 2025-12-01T00:00:00 | 0.03% |
| 2026-01-01T00:00:00 | 0.10% |
| 2026-02-01T00:00:00 | 0.08% |
| 2026-03-01T00:00:00 | 0.13% |
| 2026-04-01T00:00:00 | 0.03% |
| 2026-05-01T00:00:00 | 0.15% |
| 2026-06-01T00:00:00 | 0.07% |
| 2026-07-01T00:00:00 | 0.02% |
| 2026-08-01T00:00:00 | 0.03% |
BLI - Brand Loyalty Index
The formula for calculating BLI
BLI =
Number of additions Yeast and sourdough with the brandAll additions Yeast and sourdough
x 100%Show data up to:
Range:
| Miesiąc | Dodania z marką | Wszystkie dodania z kategorii |
|---|---|---|
| 2024-09-01T00:00:00 | 6 | 16638 |
| 2024-10-01T00:00:00 | 20 | 20789 |
| 2024-11-01T00:00:00 | 15 | 20668 |
| 2024-12-01T00:00:00 | 40 | 31448 |
| 2025-01-01T00:00:00 | 29 | 20613 |
| 2025-02-01T00:00:00 | 101 | 19951 |
| 2025-03-01T00:00:00 | 35 | 16429 |
| 2025-04-01T00:00:00 | 40 | 19219 |
| 2025-05-01T00:00:00 | 8 | 16002 |
| 2025-06-01T00:00:00 | 6 | 14530 |
| 2025-07-01T00:00:00 | 14 | 16168 |
| 2025-08-01T00:00:00 | 15 | 15759 |
| 2025-09-01T00:00:00 | 33 | 16523 |
| 2025-10-01T00:00:00 | 25 | 22162 |
| 2025-11-01T00:00:00 | 21 | 19183 |
| 2025-12-01T00:00:00 | 9 | 34348 |
| 2026-01-01T00:00:00 | 22 | 21311 |
| 2026-02-01T00:00:00 | 15 | 19311 |
| 2026-03-01T00:00:00 | 22 | 16432 |
| 2026-04-01T00:00:00 | 6 | 18941 |
| 2026-05-01T00:00:00 | 21 | 13966 |
| 2026-06-01T00:00:00 | 18 | 26516 |
| 2026-07-01T00:00:00 | 10 | 45390 |
| 2026-08-01T00:00:00 | 13 | 41269 |
Additions of a product from category Yeast and sourdough
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions Yeast and sourdoughNumber of additions Yeast and sourdough with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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